60th Original Famous Ekiben and National Delicious Foods Fair

A 19-Day Celebration of Japan’s Culinary Heritage

The Keio Department Store in Shinjuku is set to host its annual signature event, the "Original Famous Ekiben and Nationwide Delicious Foods Fair," for an unprecedented 19 days, from January 4th (Saturday) to January 22nd (Wednesday), 2025. This year marks the 60th anniversary of this iconic fair, making it a particularly special occasion for both the organizers and attendees.

A Legacy of Culinary Excellence

The "Ekiben Fair," as it is commonly known, has been a continuous tradition since 1966. It stands as one of the largest department store exhibitions in Japan, both in terms of scale and sales. While the original purpose of ekiben—boxed meals sold at train stations—has evolved with advancements in transportation, the fair has adapted, showcasing the rich diversity of regional Japanese cuisine.

In recent years, ekiben have garnered attention not just as convenient travel meals but as gourmet representations of local food cultures. Enthusiasts now enjoy them as culinary highlights at their destinations and even collect the unique containers as souvenirs. This shift in perception has broadened the appeal of ekiben, transforming them into a multifaceted culinary experience.

"Nostalgic Flavors, New Tastes"

The 60th iteration of the fair embraces the theme "Nostalgic Flavors, New Tastes," offering a curated selection of both time-honored classics and innovative new creations. This dual focus allows visitors to appreciate the enduring charm of beloved ekiben while also discovering new flavors born from the ingenuity of ekiben preparers.

The fair will be divided into three periods:

• Period ①: January 4th (Saturday) – January 8th (Wednesday)
• Period ②: January 9th (Thursday) – January 15th (Wednesday)
• Period ③: January 16th (Thursday) – January 22nd (Wednesday)

This extended duration, the longest in the fair’s history, provides ample opportunity for visitors to explore the offerings at their leisure. A remarkable 47 ekiben preparers will be present for live sales throughout the event, ensuring a vibrant and interactive atmosphere.

Event Details

• Venue: Keio Department Store Shinjuku
• Nearest Station: Shinjuku Station (1-minute walk)
• Address: 〒160-8321 Tokyo, Shinjuku-ku, Nishi-Shinjuku 1-1-4 (MAP)
• Event Period: January 4th (Saturday) – January 22nd (Wednesday), 2025
• Time: 10:00 AM – 8:00 PM (Closing at 5:00 PM on January 15th (Wednesday), and at 6:00 PM on the final day, January 22nd (Wednesday))
• Fee: Free
• Inquiries: Navi Dial 0570-022-810

Please note that the published content is subject to change. For the latest information, refer to the official website of the venue or the organizer.

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Image Gallery

What is an Ekiben?

An ekiben is a type of bento box meal available at train stations throughout Japan, providing travelers with a convenient way to enjoy regional cuisine. The word "ekiben" combines "eki," meaning station, and "bento," a packed meal. These meals offer a practical solution for travelers and a chance to experience local flavors and ingredients.

Each ekiben is designed to highlight local specialties, often using seasonal ingredients and traditional recipes that reflect the region’s culinary heritage. From fresh seafood in coastal areas to mountain vegetables in rural regions, ekiben showcase Japan’s diverse food landscape. They are presented in decorative boxes, making them visually appealing as well.

The tradition of ekiben began in the late 19th century and has become a cherished part of Japanese travel culture. Today, events like the Keio Department Store’s ekiben fair bring together a variety of these regional meals, allowing people to sample different ekiben without traveling far.

Bread Thief Cafe with Sunday Brunch in Shimokitazawa

Keiko Shibata’s "Bread Thief" Series Celebrates its 6th Installment with a Themed Cafe Menu

Fans of Keiko Shibata’s popular picture book series, "Bread Thief," will be delighted to learn that a special themed menu is being offered at the Sunday Brunch cafe in Shimokitazawa, Tokyo. This limited-time event celebrates the release of the series’ sixth installment, "Bread Thief and the Apple Gang." The cafe is offering a unique menu inspired by the book, featuring five cafe items and two Christmas cakes, each adorned with carefully hand-drawn art cookies that pay homage to the beloved characters and scenes from the series.

Cafe Menu

All prices include tax

• Apple Gang Stew Rice (With Drink Set: 2,970 yen) – This dish features the main character of the new book, creatively rendered with turmeric rice and tomato powder for the body. The character’s eyes, beak, wings, and feet are made of icing cookies. It’s served with a mushroom cream stew, enriched with bacon and apples.
• Bad Hot Dog (With Drink Set: 2,750 yen) – A renewed version of a previously popular menu item, this "Bad Hot Dog" is topped with meat sauce and cheese, finished with a drizzle of orange mustard mayonnaise sauce. It comes with a side of salad and potatoes.
• Grape Bread Apple-Rich French Toast (With Drink Set: 2,530 yen) – Another returning favorite, this updated version of the "Grape Bread French Toast" features baked apple and raisin French toast, topped with ice cream. The Bread Thief’s entranced expression, depicted on the accompanying cookie, is sure to charm.
• Zukoo Fruit Koppe Bread (With Drink Set: 2,970 yen) – This fruit-filled Koppe bread includes seasonal fruits such as kiwi, apple, and strawberry, along with whipped cream. The "Zukoo" expression of the Bread Thief, as seen in the picture book, is replicated on a cookie served alongside. The dish is accompanied by a salad and potatoes.
• Onigiri Boy’s Creamy Fruit Ramune (Single Item: 1,980 yen) – This visually striking dessert features a cookie shaped like the rolling form of Suttenton Korokorokoro. It’s a Ramune soda combined with a medley of fruits (lemon, orange, kiwi, cherry, strawberry), ice cream, and whipped cream.

Please note that orders are limited to two items per person. Due to the hand-drawn nature of the art cookies, the number of items available each day is limited.

Christmas Cakes

Reservations for the limited-edition Christmas cakes will begin on Monday, November 18th at 11:00 AM. Reservations can only be made online through the Christmas cake reservation page on the official website and cannot be made by phone.

• Bad Gateau Chocolat (5,500 yen, tax included) – This 15cm diameter, 3cm high gateau chocolat is topped with an art cookie of the Bread Thief, sporting a comically "bad" expression. Pickup dates for this cake are December 6th-8th, 13th-15th, and 20th-25th. Please note that the red plate shown in the promotional images is not included.
• Beloved Fruit Short Tart (6,480 yen, tax included) – This shortcake-style tart, measuring 15cm in diameter, is filled with strawberries, kiwi, and yellow peaches. It features a Bread Thief art cookie with the adorable expression of "Beloved French Bread." Pickup dates for this tart are December 20th-25th. The red plate shown in the promotional images is not included.

Quantities for both cakes are limited.

Event Details

• Venue: Sunday Brunch Shimokitazawa
• Nearest Station: Shimokitazawa Station
• Address: 〒155-0031 Tokyo, Setagaya-ku, Kitazawa 2-29-2, Phoenicia Building 2F (MAP)
• Event Period: November 20th, 2024 (Wednesday) – February 17th, 2025 (Monday)
• Hours: 11:00 AM – 7:30 PM
• Official Website: https://www.sundaybrunch.co.jp/shimokitazawa/

Please note that the content published here may be subject to change. It is recommended to check the official website of the venue or organizer for the latest information.

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What is Shimokitazawa?

Shimokitazawa, or "Shimokita," is a neighborhood in Tokyo known for its unique blend of vintage shops, indie boutiques, and cafes. Situated near Shibuya, it offers a relaxed, bohemian atmosphere that attracts artists, musicians, and young trendsetters. The area features narrow streets filled with second-hand clothing stores, record shops, and small theaters, appealing to those interested in distinctive fashion and cultural experiences. Shimokitazawa is also recognized for its vibrant music scene, with various venues hosting performances by local and international artists. This creative and welcoming neighborhood is an ideal setting for events like the Bread Thief Cafe’s Sunday brunch, where visitors can enjoy a mix of food and art.

Real Escape Game "Escape from the Puzzle-Filled Tokyo Station (Yaesu Outside Ticket Gate)" Supported by Tokyo Banana

A "Tokyo Banana with a Puzzle" Souvenir Included! A Real Escape Game Will Be Held at Tokyo Station

A Real Escape Game is coming to Tokyo Station, and it includes a special "Tokyo Banana with a Puzzle" souvenir. This event invites participants to immerse themselves in a puzzle-solving adventure, traversing the "Tokyo Station Ichibangai," "Yaechika (Yaesu Underground Mall)," and "Daimaru Tokyo Department Store" – all located in the Yaesu outside ticket gate area of Tokyo Station. Players will utilize a dedicated puzzle-solving kit to unravel the mysteries hidden within each facility, with the ultimate goal of clearing the game. The station is connected to three distinct other worlds: "A Game-Like World," "An Enigmatic Forest," and "A Crumbling World," each presenting its own set of challenges and puzzles. This event promises a substantial experience as players strive to escape from each of these unique realms.

The three other worlds encountered by players are replete with puzzles. To escape, participants will engage in a variety of activities, such as operating a self-made game console, deciphering mysterious voices in an ancient forest, and interacting with the inhabitants of an unknown world. What awaits beyond the escape from these other worlds? That is for the players to discover.

The setting for this event is the easily accessible Yaesu outside ticket gate area of Tokyo Station, eliminating the need to enter the ticket gates or travel by train. As an indoor event centered around the underground mall, it can be enjoyed regardless of the season or weather conditions. Whether you are a frequent visitor to the Yaesu outside ticket gate area or a newcomer, this puzzle-solving adventure is sure to reveal the hidden charms of "Tokyo."

Furthermore, the absence of a time limit allows participants to explore the various shops within the facilities at their leisure. The area surrounding Tokyo Station boasts a plethora of restaurants, goods shops, and souvenir shops. One might enjoy a meal during a break from puzzle-solving or purchase unique souvenirs to commemorate their participation. The event offers a multitude of ways to enhance the experience.

A "Tokyo Banana with a Puzzle (4 pieces)" Will Be Presented When You Receive the Kit for This Event!

Participants will receive a "Tokyo Banana," a beloved Tokyo souvenir, featuring an original puzzle exclusive to this event. This treat can be taken home to enjoy with family, or savored as a reward for clearing the game – a sweet way to soothe a tired brain.

Story

You find yourself walking outside the Yaesu ticket gate of Tokyo Station. However, something feels amiss today. Despite your efforts, the exit remains elusive. Instead, three peculiar doors materialize before you, seemingly leading to mysterious other worlds. Perhaps clues to your escape lie within. You select one of the three doors and cautiously step inside.

Play Format

• Time limit: None
• Estimated required time: 4 to 5 hours
• Number of participants: 1 person to any number of people OK
• A device with internet access is required.

Basic Information

• Venue/Nearest Station: Tokyo Station (JR East)

• Address: 〒100-0005 Tokyo, Chiyoda-ku, Marunouchi 1 (MAP)

• Event Period: 2024/11/06 (Wed) – 2025/05/06 (Tue/Holiday)

• Time:

  Kit Sales Information (Same-day sales)

  Tokyo Station Ichibangai

  • Basement 1st floor: Tokyo Banana s (9:00-21:00)
  • 1st floor: Grand Kiosk Tokyo (6:30-22:30)

  Daimaru Tokyo Department Store

  • 1st floor: Tokyo Banana Studio 1F-STUDIO (10:00-20:00)

  Yaechika

  • Basement 1st floor: J Market Yaechika Store (10:00-20:00)
  • Basement 1st floor: J Market Yaesu Underground 2nd Avenue Store (10:00-20:00)

• Price/Fee: Puzzle-solving kit with Tokyo Banana (4 pieces): 3,100 yen (tax included)

• Official Website: https://realdgame.jp/s/tokyo%5Fnazo/

Published content is subject to change. For the latest information, please check the venue’s or organizer’s official website.

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What is Tokyo Banana?

Tokyo Banana is a well-known Japanese confectionery, often sought after as a souvenir by visitors to Tokyo. It consists of a soft, sponge-like cake filled with banana-flavored custard. The treat is appreciated for its gentle texture and mild banana taste, appealing to both locals and tourists. The cakes are typically packaged in attractively designed boxes, making them a popular choice for gifts or keepsakes from a trip to Tokyo. Over time, Tokyo Banana has introduced a variety of flavors and special editions, yet the original banana custard version continues to be a favorite.

New Year’s Musical Concert 2025

A Stellar Lineup: Ring in the New Year with a Symphony of World-Class Voices

Now celebrating its 10th anniversary, the "New Year’s Musical Concert" at the Tokyu Theatre Orb has become a cherished tradition, marking the beginning of each year with a vibrant selection of musical performances. Since its inaugural performance in 2016, this annual event has captivated audiences, from first-time theatre-goers to seasoned musical enthusiasts, establishing itself as the quintessential "first theatre experience of the year." The concert offers a repertoire of beloved songs, ensuring an enjoyable experience for all attendees, while simultaneously creating a festive atmosphere befitting the New Year.

Event Details

• Venue / Nearest Station:
  Tokyu Theatre Orb <Shibuya Hikarie>
  Shibuya Station
• Location:
  〒150-0002
  Tokyo, Shibuya-ku, Shibuya 2-21-1 (Shibuya Hikarie 11th floor)
  MAP
• Event Period:
  2025/01/03 (Fri) – 2025/01/05 (Sun)
• Performance Schedule:
  January 3rd (Fri): 3:00 PM
  January 4th (Sat): 1:00 PM
  January 5th (Sun): 1:00 PM
• Ticket Prices:
  S Seat: 12,500 yen
  A Seat: 9,500 yen
  B Seat: 7,500 yen
• Inquiries:
  Bunkamura Ticket Center
  03-3477-9999
• Official Website:
  New Year’s Musical Concert

Please note that the published content is subject to change. For the most up-to-date information, please refer to the official website of the venue or organizer.

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What is Tokyu Theatre Orb?

Tokyu Theatre Orb is a performing arts venue located in Tokyo, Japan, within the Shibuya Hikarie complex. The theater hosts a variety of performances, including Broadway musicals, contemporary dance, and concerts. Since opening, it has become a cultural venue for both local and international audiences. The theater features modern facilities, such as advanced acoustics and comfortable seating, to enhance the experience for attendees. Its location in Shibuya, a district known for its culture and nightlife, makes it a convenient spot for those interested in the arts while exploring Tokyo.

New Year’s Buffet at Hotel Metropolitan

Exquisite Japanese, Western, and Chinese Dishes to Celebrate the New Year

Hotel Metropolitan, conveniently located near Ikebukuro Station, will be holding a special "New Year’s Buffet" from January 1st to January 5th, 2025. This buffet offers a luxurious spread of Japanese, Western, and Chinese cuisine, providing a unique opportunity to indulge in a variety of flavors to welcome the new year.

One of the highlights of the buffet is the "Juicy Roast Beef, Low-Temperature Cooked at 64℃," a signature dish of the hotel’s restaurant "Crossdine." For this special occasion, the roast beef will be prepared using Japanese Wagyu beef, known for its rich flavor and melt-in-your-mouth texture. Guests can watch as this premium roast beef is carved right before their eyes, adding a touch of spectacle to the dining experience.

In addition to the Wagyu roast beef, the buffet will feature an extensive selection of dishes, including "Shark Fin Ramen" and "Nigirizushi," along with a wide array of other Japanese, Western, and Chinese delicacies. A dessert selection will also be available, ensuring a sweet ending to your meal. This diverse menu caters to a wide range of palates, making it an ideal choice for families and groups with varying preferences.

Compared to a similar New Year’s buffet held at the same hotel in 2024, the price for adults has increased by ¥500 for lunch and ¥700 for dinner. Despite this increase, the inclusion of Wagyu beef in the signature roast beef dish represents a significant upgrade in quality, justifying the price adjustment.

Event Details

• Venue: Hotel Metropolitan (Nearest Station: Ikebukuro Station)
• Address: 1-6-1 Nishi-Ikebukuro, Toshima-ku, Tokyo 171-8505 (MAP)
• Event Period: January 1st, 2025 (Wednesday/Holiday) – January 5th, 2025 (Sunday)
• Time:
  • Lunch: ① 11:30 a.m. – 1:10 p.m. / ② 1:45 p.m. – 3:25 p.m. (100 minutes, 2 seatings)
  • Dinner: ① 5:00 p.m. – 7:00 p.m. / ② 7:30 p.m. – 9:30 p.m. (120 minutes, 2 seatings)
• Price:
  • Lunch: Adult: ¥5,500 / Senior (65 and over): ¥5,000 / Child (Elementary School): ¥2,600 / Child (4-6 years old): ¥1,300
  • Dinner: Adult: ¥7,500 / Senior (65 and over): ¥6,700 / Child (Elementary School): ¥3,000 / Child (4-6 years old): ¥1,500
• Official Website: https://ikebukuro.metropolitan.jp/restaurant/list/crossdine/menu/new%5Fyear%5FSP%5Fbuffet.html

Please note that the published content is subject to change. For the latest information, please refer to the official website of the venue or organizer.

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What is Ikebukuro?

Ikebukuro is a district in the northwestern part of Tokyo, Japan, known for its lively atmosphere. It is a significant commercial and entertainment center, drawing both locals and tourists. At its heart is Ikebukuro Station, one of Tokyo’s busiest railway hubs, offering convenient access to various city areas.

The district is notable for its shopping opportunities, including large department stores like Seibu and Tobu, and the Sunshine City complex, which features an aquarium, a planetarium, and an observation deck with city views. Ikebukuro is also a cultural center, home to theaters, live music venues, and art galleries.

Dining in Ikebukuro is diverse, with options ranging from traditional Japanese dishes to international cuisine. The area is well-known for its themed cafes and active nightlife, appealing to both young people and families.

In summary, Ikebukuro is a vibrant part of Tokyo, combining modern attractions with traditional elements, making it a suitable location for events such as the Hotel Metropolitan’s New Year’s Buffet.

Indulge in the Matsuken Buffet: A Culinary Celebration of "Matsuken Samba II"

Experience the World of "Matsuken Samba II" at This Unique Hotel Buffet

Keio Plaza Hotel Hachioji presents a novel culinary experience: the world’s first hotel buffet dedicated to the vibrant and festive atmosphere of "Matsuken Samba II." This event celebrates the 20th anniversary of the song’s release, offering a unique opportunity to immerse oneself in its enduring charm.

As the infectious rhythms of "Matsuken Samba II" fill the air, guests will be transported to a golden-hued interior, a space meticulously designed to evoke the spirit of the Matsuken world. The buffet itself is a culinary journey inspired by the song, featuring a selection of dishes that are as playful as they are delicious. Highlights include the "Chonmage Ebi Fry Pilaf," a topknot-shaped shrimp fry pilaf, the luxurious "Golden Risotto with Truffle Oil," and the "Café au Lait! Chiffon Cake," a dessert directly inspired by the song’s lyrics.

In addition to the themed cuisine, guests will have the exclusive opportunity to purchase Matsuken merchandise. A special dinner buffet will also be available on November 27th and 28th, coinciding with Ken Matsuhira’s birthday, featuring a pre-sale of original mugs.

Pricing and Schedule

Lunch

• Weekdays: Adults 4,000 yen / Elementary School Students 2,500 yen / Children (4-5 years old) 1,200 yen
• Weekends & Holidays: Adults 4,500 yen / Elementary School Students 2,500 yen / Children (4-5 years old) 1,200 yen
• Hours:
  • Weekdays: 11:30 AM – 3:30 PM [105 minutes]
  • Weekends & Holidays: 1st Seating 11:30 AM – 1:15 PM, 2nd Seating 1:30 PM – 3:15 PM [105 minutes]

Dinner

• Friday: Adults 6,000 yen / Elementary School Students 3,500 yen / Children (4-5 years old) 1,200 yen
• Weekends & Holidays: Adults 6,500 yen / Elementary School Students 3,500 yen / Children (4-5 years old) 1,200 yen
• Special: Dinner service will also be available every Wednesday and Thursday starting November 27th.
• Hours:
  • Wednesday-Friday: 5:00 PM – 9:00 PM [No time limit]
  • Weekends & Holidays: 5:00 PM – 9:00 PM [120 minutes]

Note: Children 3 years old and younger dine for free. Both lunch and dinner include a selection of beverages (coffee, tea, and various soft drinks).

Original Mug Pre-sale

• Dates: November 27th (Wednesday) and 28th (Thursday) during dinner service
• Price: 800 yen (tax included)
• Note: Limited to one per person, while supplies last.

Event Details

• Venue: Keio Plaza Hotel Hachioji
• Nearest Station: Hachioji Station
• Address: 〒192-0083 Tokyo, Hachioji City, Asahi-cho 14-1, 2nd Floor / Restaurant <Le Clair> (MAP)
• Event Period: November 1, 2024 (Friday) – January 5, 2025 (Sunday)
• Official Website: https://www.keioplaza.co.jp/hachioji/event/winter-buffet/

Disclaimer: Event details are subject to change. Please refer to the official website for the most up-to-date information.

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What is Matsuken Samba II?

"Matsuken Samba II" is a well-known Japanese song performed by actor and singer Ken Matsudaira. Released in 2004, it gained popularity in Japan for its samba rhythm and lively choreography. Matsudaira, in a samurai costume, combined traditional Japanese elements with Latin-inspired music, engaging audiences with his performances. The song’s style has made it a regular feature at festivals and events, maintaining its appeal even two decades later. To celebrate its lasting popularity, the Keio Plaza Hotel Hachioji offers a themed buffet, allowing fans to enjoy dishes and entertainment inspired by "Matsuken Samba II."

Disney THE MARKET in Isetan Shinjuku

The "Disney THE MARKET in Isetan Shinjuku" event will be held.

The "Disney THE MARKET in Isetan Shinjuku" event is set to take place, offering a unique shopping experience for Disney enthusiasts. This large-scale exhibition brings together beloved characters from "Disney," "Pixar," "Marvel," and "Star Wars," all under the theme of "magic." Attendees can expect a wide array of new products, including items exclusive to Mitsukoshi Isetan and pre-sale items available at Isetan Shinjuku. Notably, Isetan Shinjuku will be the final venue for the ‘Disney THE MARKET’ tour, which began in March 2024 and spanned 13 locations—making this a last chance to experience this particular event.

In 2024, the Disney animated classic "The Lion King" celebrated its 30th anniversary, and to commemorate this milestone, as well as the upcoming release of the photorealistic film "The Lion King: Mufasa" on December 20th—a film that explores the origin and beginning of the story—a large photo spot, approximately 8 meters wide, will be featured at Isetan Shinjuku. Furthermore, new merchandise inspired by "The Lion King" will be introduced early at this event. This presents a great opportunity for fans to immerse themselves in the world of "The Lion King" and acquire exclusive merchandise.

Featured "The Lion King" Merchandise

[Mitsukoshi Isetan Limited]

• The Lion King T-shirt: ¥5,001 (Sizes M/L)
• The Lion King Tote Bag: ¥3,701 (Body: Approx. W37×H36×D11cm / Handle: 47cm)
• The Lion King Pass Case: ¥2,601 (Open size: Approx. H11cm✖W17cm / Belt size: Approx. 12.5cm)
• <Steiff> Disney The Lion King 30th Anniversary Mufasa and Simba: ¥84,700 (Mufasa: Approx. 17cm, Simba: Approx. 11cm)
• The Lion King Framed Art: ¥699,380 (Framed size: Approx. W91.5×H68.5cm)
  • Please note: The image is for illustrative purposes only.
  • This is a made-to-order product, with delivery approximately 90 days after the order is placed.

New Venue-Limited and Pre-Sale Items

[Mitsukoshi Isetan Limited]

• <Disney SERIES CREATED by MOUSSY> SMILE KNIT CD / MICKEY: ¥11,990 each (One size fits all, Approx. Length 57cm, Width 60cm)

[Isetan Shinjuku Pre-sale]

• Fantasia <Simple Color> T-shirt/White: ¥4,400 (One size fits all, Approx. Length 70cm, Width 58cm, Shoulder Width 55cm, Sleeve Length 23cm)
• Fantasia <Simple Color> Mug: ¥2,970 (Porcelain, Approx. Diameter 8×H9cm)
• Fantasia <Simple Color> Pin Badge POINTING: ¥990 (Approx. W2×H3cm)

Isetan Shinjuku Pre-sale Items Galore! Samantha Thavasa Group ‘FANTASIA’ Collection

[Isetan Shinjuku Pre-sale]

• <Samantha Thavasa> ‘Fantasia’ Tote Bag "Mickey Mouse" ver: ¥36,300 (Approx. W28.5✖H23✖D11cm)
• <Samantha Thavasa> ‘Fantasia’ Tote Bag "Broom" ver: ¥36,300 (Approx. W28.5✖H23✖D11cm)
• <SAMANTHAVEGA> ‘Fantasia’ Frill Handbag: ¥24,200 (Approx. W27✖H18✖D13cm)
• <Samantha Thavasa Petit Choice> ‘Fantasia’ Pouch: ¥12,100 (Approx. W16.5✖H11✖D6cm)
• <Samantha Tiara> ‘Fantasia’ Earrings: ¥22,000

Plush Toy Bakery "Nui Bread Shop" Pre-opens at Isetan Shinjuku!

The "Nui Bread Shop," a plush toy bakery scheduled to open on Saturday, February 15th, will have a pre-sale at "Disney THE MARKET in Isetan Shinjuku." This is a chance to find your special "Nui Bread" ahead of the official opening.

Venue-Limited! Daily! Purchase Novelty

During the "Disney THE MARKET in Isetan Shinjuku" event, the first 1,000 customers each day who spend ¥3,000 or more (including tax) in a single transaction will receive one "Isetan Shinjuku Limited Daily Clear Card."

• Pick-up Location: Main Building 6F Event Space Special Counter
• Designs are subject to change.
• Limited quantities are available, while supplies last.
• Only same-day purchase receipts are valid.
• Some items are excluded from the purchase total.
• Receipts cannot be combined.

Present a Movie Ticket Stub to Receive a Mitsukoshi Isetan Limited Novelty!

The first 500 customers who present their movie ticket stub from "Shinjuku Piccadilly" for "The Lion King: Mufasa" and make a purchase at the venue will receive a "Mitsukoshi Isetan Limited Mufasa Postcard."

• Pick-up Location: Main Building 6F Event Space Special Counter
• Designs are subject to change.
• Limited quantities are available, while supplies last.
• Movie ticket stubs from December 20, 2024 (Friday) onwards are valid.
• Novelty distribution ends at 6:00 PM on Sunday, January 12, 2025.

All prices include tax.

Some images are for illustrative purposes only.

Product information is subject to change without notice.

Event details are subject to change or cancellation due to unforeseen circumstances.

Please check the official website for details.

Basic Information

• Venue / Nearest Station:
  Isetan Shinjuku
  Shinjuku-Sanchome Station (1-minute walk) / Shinjuku Station (5-minute walk)
• Address:
  〒160-0022
  Shinjuku 3-14-1, Shinjuku-ku, Tokyo
  MAP
• Venue:
  Isetan Shinjuku Main Building 6F Event Space
• Event Period:
  2025/01/05(Sun) – 2025/01/12(Sun)
• Time:
  Follows facility’s business hours.
  Ends at 6:00 PM on the final day
• Official Website:
  https://www.mistore.jp/shopping/event/shinjuku_e/disney_10

Published content may have changed. Please check the official website of the venue/organizer for the latest information.

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What is Isetan Shinjuku?

Isetan Shinjuku is a prominent department store situated in Tokyo’s Shinjuku district. It is recognized for offering a diverse range of high-quality products, including luxury fashion, accessories, gourmet food, and home goods. The store attracts both locals and tourists with its selection of international and Japanese brands and is noted for its customer service. Isetan Shinjuku is also known for its distinctive architecture and innovative retail concepts, making it a significant cultural and shopping destination in Tokyo. The store frequently hosts events and collaborations, such as the Disney THE MARKET, providing unique and limited-edition items to its customers.