Roppongi Hills New Year’s 2025: A Celebration of Tradition and Trends

Ring in 2025 at Roppongi Hills with an exciting blend of Japanese tradition and modern shopping delights! From thrilling performances to exclusive lucky bags and incredible sales, there’s something for everyone this New Year’s. This year features a unique art installation by Yoko Uda, celebrating new beginnings and light within stillness.

What’s in Store for You?

From December 26th, 2024, to January 7th, 2025, immerse yourself in the festive atmosphere with special decorations created by renowned flower artist Yoko Uda. Using pine trees from Hamamatsu City, her installation throughout the West Walk embodies hope and new beginnings, setting the stage for a memorable New Year’s experience.

Don’t miss these highlights:

• Free Traditional Performances: Catch the energy of Japanese drum performances and lion dances on January 2nd, followed by traditional games and koto performances on January 3rd at the Roppongi Hills Arena. It’s a vibrant celebration you won’t want to miss!
• Lucky Bags & New Year’s Projects: Snag exclusive lucky bags packed with goodies and special New Year’s items from around 30 shops, including sweets and beauty brands. Around 20 stores will also offer unique "New Year’s Projects" with limited-edition novelties – a shopping experience unique to Roppongi Hills.
• Roppongi Hills Sale: Indulge in some retail therapy with discounts of up to 80% off at approximately 40 boutiques and shops from January 2nd to 13th.
• Complimentary Sake: The first 700 shoppers each day (January 2nd and 3rd) who spend ¥3,000 or more at participating stores will receive a 300ml bottle of "Junmai Ginjo Goriki" sake from Tottori Prefecture’s Otani Sake Brewery. This special gift celebrates the collaboration between Roppongi Hills and Tottori Prefecture, which includes events like rice planting and harvesting in the rooftop garden. (Must be 20 or older. ID may be required.)
• First Mount Fuji Viewing: Start the year with a breathtaking view of Mount Fuji from Tokyo City View, the observation deck on the 52nd floor of Roppongi Hills Mori Tower, open from New Year’s Day.

Event Details:

New Year’s Event (Lion Dance, Japanese Drums, Koto Performance):

• Dates: January 2nd & 3rd, 2025
• Location: Roppongi Hills Arena
• Price: Free
• Note: Cancelled in case of inclement weather. Event content subject to change.

Roppongi Hills Lucky Bags & New Year’s Projects:

• Dates: January 2nd & 3rd, 2025
• Participating Stores: Approx. 30 (Lucky Bags), Approx. 20 (New Year’s Projects)
• Note: Closed January 1st except for select stores.

Roppongi Hills Sale 2025 WINTER:

• Dates: January 2nd – 13th, 2025
• Participating Stores: Approx. 40
• Note: Closed January 1st except for select stores.

West Walk New Year’s Decoration:

• Dates: December 26th, 2024 – January 7th, 2025
• Location: Roppongi Hills West Walk 2nd Floor South Atrium

Tokyo City View First Mount Fuji Viewing:

• Opening Hours: 10:00 – 22:00 (Last Entry 21:30)
• Location: Roppongi Hills Observation Deck Tokyo City View

General Information:

• Venue/Nearest Station: Roppongi Hills (Roppongi, Nogizaka, Azabu-Juban Stations)
• Event Period: December 26th, 2024 – January 7th, 2025
• Official Website: https://www.roppongihills.com/events/2025/01/0389.html

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Please note that published content may be subject to change. Always check the official website for the latest information.

What is Roppongi Hills?

Roppongi Hills is a mixed-use urban complex located in the Roppongi district of Tokyo, Japan, completed in 2003. Developed by the Mori Building Company, the complex covers multiple city blocks and includes office spaces, residential apartments, a hotel, an art museum, and numerous shops and restaurants. Central to the complex is the Mori Tower, a 54-story skyscraper that hosts the Mori Art Museum, which is dedicated to contemporary art exhibitions. The design of Roppongi Hills aims to integrate work, leisure, and culture, providing varied experiences and services within its premises. This development is an example of modern urban planning and architecture, drawing visitors and residents alike for its comprehensive offerings, as well as the views of Tokyo available from its observation deck.

Celebrate the Seasons with Chip ‘n Dale at Their Adorable Tokyo Cafe!

Get ready to welcome 2025 with everyone’s favorite chipmunks, Chip ‘n Dale! They’re turning 81 in 2024, and what better way to celebrate than with a themed cafe in Shinjuku, Tokyo? "Chip ‘n Dale OH MY CAFE" is designed around a "HAPPY DIARY" concept, letting you relive spring, summer, autumn, and winter with delightful, Chip and Dale-inspired treats.

A Seasonal Menu of Chip ‘n Dale Delights

From a spring-inspired stump sandwich, reminiscent of a cheerful picnic in the forest, to a summery soy meat keema curry, shaped like an acorn and perfect for a "southern island" getaway, each dish tells a story. Autumn brings a playful pumpkin pasta dish served in a jack-o’-lantern, while winter offers a cozy sweet potato parfait, perfect for a white Christmas. Every item on the menu is not only colorful and Instagram-worthy, but also follows Disney’s nutritional guidelines, ensuring a healthy and delicious experience.

Food Menu:

• CHEERFUL♪SPRING Tuna Sandwich: ¥1,990 (tax included)
• ENJOY★SUMMER Soy Meat Keema Curry: ¥1,790 (tax included)
• YUMMY♡AUTUMN Pumpkin Pasta: ¥2,090 (tax included)
• HAPPY☆HOLIDAYS Sweet Potato Parfait: ¥1,590 (tax included)

Drinks Menu:

• ＜CHIP＞Orange Juice: ¥990 (tax included) – A refreshing orange juice with pulp.
• ＜DALE＞Cranberry Soda: ¥990 (tax included) – Sweet and sour cranberry soda with mixed berries.
• ＜CHIP ‘N DALE＞Peanut Milk: ¥990 (tax included) – Creamy milk with peanut paste.
• Hot Coffee: ¥790 (tax included) – Decaf, served in an original mug.
• Hot Tea: ¥790 (tax included) – Decaf, served in an original mug.
• Hot Milk: ¥790 (tax included) – Served in an original mug.

Exclusive Bonuses and Adorable Merchandise

Don’t miss out on special bonuses and exclusive merchandise featuring Chip and Dale! Reserve your spot in advance for a guaranteed schedule sticker. Share your cafe experience on social media for a chance to snag a limited-edition original card. And of course, take home a piece of the magic with themed souvenirs like mugs, coasters, spoons, keychains, stickers, magnets, and more!

Bonuses:

• Advance Reservation Bonus: Reserve your spot for ¥770 (tax included) per person and receive a random schedule sticker (2 designs).
• Social Media Campaign: Post a photo of your cafe visit on X, Instagram, or TikTok with the hashtags #OHMYCAFE and #ChipandDale to receive a free original card (4 designs, while supplies last).

Souvenirs & Original Goods: (See full list in the original draft)

Location and Booking Information

Cafe Details:

• Location: OH MY CAFE, Shinjuku MyLord 7th Floor, Shinjuku Station
• Address: 〒160-0023 Tokyo, Shinjuku-ku, Nishi-Shinjuku 1-1-3 MAP
• Dates: December 20, 2024 (Fri) – February 2, 2025 (Sun)
• Time: According to store business hours.

Reservations:

• Booking Opens: December 6, 2024 (Fri) at 12:00 (JST) on the official website. Reservations start at 18:00 (JST).
• Reservation Fee: ¥770 (tax included) per person (up to 4 people per reservation).
• Official Website: https://diary.ohmycafe.jp/
• Shinjuku MyLord Info: Shinjuku MyLord

Nearby Accommodation: 🛏️ See hotels near Tokyo

Please note that details are subject to change. Always check the official website for the latest information.

Who Are Chip ‘n Dale?

Chip ‘n Dale are animated characters created by the Walt Disney Company, first appearing in the 1943 cartoon "Private Pluto." The chipmunk brothers are known for their high-pitched chatter and playful behavior. Over the years, they have become well-known in the Disney universe for their antics, including outwitting characters like Donald Duck. Each character has a distinct personality: Chip is more logical and takes on the role of leader, whereas Dale is more carefree and mischievous.

Their popularity led to a starring role in the series "Chip ‘n Dale: Rescue Rangers," where they took on the roles of crime-solving adventurers. Today, Chip ‘n Dale continue to appear in various media, theme parks, and merchandise, maintaining their status as enduring Disney icons.

Indulge in a Pink and Red Strawberry Afternoon Tea at Shinjuku Prince Hotel

Celebrate the arrival of spring with a delightful strawberry afternoon tea, featuring a vibrant pink and red theme inspired by cherry blossoms.

Looking for a unique way to welcome spring? The Shinjuku Prince Hotel’s "Japanese Dining & Bar FUGA (Fuga)" on the 25th floor offers a special seasonal strawberry afternoon tea experience. Following the winter holiday version, this second installment embraces the colors of spring, combining the redness of ripe strawberries with delicate cherry blossom pinks. Enjoy a delectable array of treats while taking in the stunning views from the hotel’s top floor.

This spring version distinguishes itself from the previous winter holiday theme through its focus on the delicate flavors and colors of cherry blossoms, incorporating them into both the sweet and savory elements of the afternoon tea.

Menu Highlights:

• Cherry Blossom Strawberry Parfait: A beautiful parfait featuring layers of strawberry and cherry blossom flavors. Served with a delicate Cherry Blossom Meringue.

• Three-Tiered Stand:

  • Top Tier: Indulge in Cherry Blossom and Strawberry Panna Cotta Jelly (served with Crackling Candy), a Strawberry Mille-feuille, a Strawberry Mini Cone, and a Strawberry Cream Puff.
  • Middle Tier: Savor "The Sakura Berry," an Adult Strawberry Tart, and a classic Plain Scone.
  • Bottom Tier: Enjoy savory bites like Strawberry and Prosciutto Cheese Pinchos, Marinated Octopus, Salmon Potato Salad Tart, and Asparagus Mousse.

• Beverages: Choose from a selection of nine Mighty Leaf teas, Iced Tea, and various Coffees.

Please note that ingredients and menu items are subject to change depending on availability. Photos are for illustrative purposes only.

Event Details:

• Venue: Shinjuku Prince Hotel – Japanese Dining & Bar FUGA (Fuga) (25F)
• Address: 〒160-8487 Tokyo, Shinjuku-ku, Kabukicho 1-30-1 Map
• Nearest Stations: Seibu Shinjuku Station (1-minute walk), Shinjuku Station (5-minute walk)
• Dates: March 1st, 2025 (Saturday) – April 30th, 2025 (Wednesday)
• Time: 2:00 PM – 5:00 PM (Last Order: 4:30 PM) 2-hour time limit
• Price:
  • Weekdays: ¥6,000 per person
  • Weekends/Holidays: ¥6,500 per person (includes Rosé Sparkling Wine)

Book Your Experience:

• Book on OZmall
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For the latest information, please visit the official hotel website: https://www.princehotels.co.jp/shinjuku/restaurant/contents/afternoon/strawberry/

Published content may be subject to change. Please check the official website of the venue/organizer for the most up-to-date details.

What is FUGA?

FUGA is a dining venue located within the Shinjuku Prince Hotel, offering a combination of traditional Japanese flavors with modern culinary techniques. The restaurant emphasizes seasonal ingredients and artistic presentation. Its menu includes a variety of dishes that reflect Japan’s culinary heritage while incorporating contemporary elements suitable for diverse palates. FUGA’s setting and attention to detail make it an appealing choice for occasions such as the Spring Strawberry Afternoon Tea.

Groove into the New Year at Marunouchi House Countdown Party 2024-2025!

Get ready to welcome 2025 in style at the Marunouchi House Countdown Party! This year’s bash promises a unique blend of J-POP, disco, and high-energy vibes, setting it apart from previous celebrations. Dance the night away with electrifying DJ sets, enjoy the festive atmosphere of the open Marunouchi House stores, and watch the digital clock tick down to midnight alongside fellow revelers. 🎉

Meet the DJs Spinning Your New Year’s Eve Soundtrack:

• DJ & VDJ DUKE TOMONO (9:00 PM – 11:15 PM): Experience a sonic journey through Japan’s musical landscape with one of the country’s leading J-POP and Kayokyoku DJs. DUKE TOMONO’s unique mixes blend chart-topping hits, nostalgic melodies, disco covers, and even some seriouslyマニアック(maniac) deep cuts. Having spearheaded successful tributes like "Naoko Kawai Night" and "Misato Watanabe Video DJ Night" in 2024, DUKE TOMONO is set to deliver an unforgettable start to your evening.

• dj yumi-cco (9:00 PM – 11:15 PM): Prepare for a groovy explosion of BASS MUSICISM! dj yumi-cco’s genre-bending selections create an infectious atmosphere of GOOD VIBES. A regular at Marunouchi House, TRUNK(hotel), and TUNNEL, she knows how to keep the energy high and the dance floor moving.

• Yasumasa Yonehara (11:15 PM – 12:30 AM): Multifaceted artist, editor, curator, and DJ Yasumasa Yonehara takes the stage to guide you into the new year. With recent gallery openings in Laforet, Yurakucho Hankyu, Harajuku, and Omotesando, and the launch of his art convenience store, YONE MART, Yonehara’s creative energy is undeniable. His extensive social media presence, including 2.75 million followers on Weibo, speaks to his widespread influence.

Event Details:

• Location: Marunouchi House (Shin-Marunouchi Building 7F), Tokyo Station
• Address: 〒100-8405 Tokyo, Chiyoda-ku, Marunouchi 1-5-1 Shin-Marunouchi Building 7F MAP
• Date: Tuesday, December 31, 2024
• Time: 8:00 PM – 5:00 AM (January 1, 2025)
• Official Website: https://www.marunouchi-house.com/event/2024/12/20599/

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Please note that event details are subject to change. Refer to the official venue and organizer websites for the latest information.

What is Marunouchi?

Marunouchi is a district in central Tokyo, positioned between the Imperial Palace and Tokyo Station. It is recognized as a significant business center in Japan, housing numerous corporate headquarters and financial institutions. The skyline of the area is defined by modern architecture intertwined with historical sites and green spaces. While primarily known for commerce, Marunouchi also contributes to Tokyo’s cultural landscape. It offers art exhibits, diverse dining options, and hosts events such as the Marunouchi House Countdown Party, an annual celebration that features entertainment as people gather to welcome the new year.

Delightful Picture Book Cookie Tins at Matsuya Ginza!

Relive your childhood with charming cookie tins at the "Masterpiece Picture Book Cookie Tin Selection by Cake.jp" pop-up store in Matsuya Ginza!

This beloved pop-up store, having delighted visitors at over 10 locations across Japan, including JR East Tokyo Station Gransta Tokyo, is now coming to Matsuya Ginza! Get ready to discover a whimsical collection of cookie tins inspired by classic picture books like "Nontan" and "Don’t Go to Sleep." This Ginza event introduces two brand-new additions to the collection, "Kontonaki" and "Zou-kun no Sanpo (The Elephant’s Walk)," bringing the total to 12 unique designs.

Cake.jp’s picture book cookie tins have become a fan favorite, bringing the joy of cherished children’s stories to life through delicious treats. Made with careful attention to ingredients, these cookies are free of wheat, egg, and milk, making them a delightful treat for many. And after the last cookie is gone, the adorable tin finds a second life as a charming keepsake container – the perfect gift for any occasion.

Here’s a peek at the enchanting world awaiting you:

• "Don’t Go to Sleep" Midnight Cookies: ¥3,000 (tax included)
• "Nora Neko Gundan (The Stray Cat Gang)" Cookies: ¥3,000 (tax included)
• Nontan Birthday Cookies: ¥3,300 (tax included)
• "Kontonaki" Cookie Tin: ¥3,300 (tax included)
• "Zou-kun no Sanpo (The Elephant’s Walk)" Cookie Tin: ¥3,300 (tax included)
• "Nezumi-kun to Hot Cake (Mouse and the Hotcake)" Cookie Tin: ¥3,000 (tax included)
• "Curious George" Donuts Kowai (Donuts Scary) Cookies: ¥3,000 (tax included)
• "Omae Umasou da na (You Look Delicious)" Uma Sou na (Delicious-Looking) Cookies: ¥3,000 (tax included)
• [Sina Pushu] Pushu Pushu Henshin Nan da? (What’s This Transformation?) Cookies: ¥3,000 (tax included)
• "Panda Sento (Panda Bathhouse)" no Maru-hi (Secret) Cookies: ¥3,000 (tax included)
• Obake no Barbapapa (Barbapapa the Ghost) Cookies: ¥3,000 (tax included)
• "Kuma no Gakkou (School of Bears)" Jackie’s Cookie Tin: ¥3,000 (tax included)

Event Details:

• Venue: Matsuya Ginza
• Nearest Stations: Ginza Station (1-minute walk), Ginza-itchome Station (3-minute walk), Higashi-Ginza Station (3-minute walk), Yurakucho Station (8-minute walk)
• Address: 〒104-8130 Tokyo, Chuo-ku, Ginza 3-6-1 Map
• Dates: December 26th (Thu) – December 31st (Tue), 2024
• Time: 11:00 AM – 9:00 PM
• Additional Information: Matsuya Ginza

Please note that event details are subject to change. Always check the official venue and organizer websites for the latest information.

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What is Matsuya Ginza?

Matsuya Ginza is a department store in Tokyo’s Ginza district, known for its luxury retail selection. Established in 1925, it offers a range of high-end products, from fashion and cosmetics to home decor and gourmet foods. The store is also noted for seasonal and limited-edition items that appeal to both local and international customers. Situated centrally in Ginza, Matsuya Ginza combines traditional Japanese aesthetics with contemporary luxury, making it a notable shopping destination.

Ring in 2025 at TOKYU KABUKICHO TOWER: A Multi-Floor New Year’s Eve Extravaganza!

Get ready for an unforgettable New Year’s Eve experience at TOKYU KABUKICHO TOWER! This year, we’re taking the celebration to a whole new level with exciting events spread across multiple floors. Whether you’re a clubber, a foodie, a music lover, or seeking a unique cultural experience, we’ve got something for everyone.

What Awaits You?

This isn’t your typical New Year’s Eve party. TOKYU KABUKICHO TOWER offers a diverse range of experiences, ensuring a memorable transition into 2025:

• Dance the Night Away: Countdown to the new year at ZEROTOKYO (B1-B4) with a pulsating club event featuring globally renowned artists. (December 31st, 9:00 PM onwards)
• Savor Tradition and Modern Beats: Experience the best of both worlds at Shinjuku Kabuki hall ~ Kabuki Yokocho (2F). Enjoy live music performances by KYOHEI, DaBook, and ASSASSIIN, and indulge in traditional Japanese New Year’s Eve soba. (December 31st, 8:00 PM – January 1st, 6:00 AM)
• Anime Music Extravaganza: Fans of "D4DJ Groovy Mix" won’t want to miss the special New Year’s Eve stage at namco TOKYO (3F).
• A Classical Countdown: Welcome 2025 with the elegant sounds of the "TOKYU Silvester Concert" live viewing at 109 Cinemas Premium Shinjuku (9-10F). Doors open at 9:00 PM, with the concert starting at 10:00 PM on December 31st.
• Elevated Dining and Festivities: Choose your own celebratory atmosphere. Enjoy a gourmet countdown party at JAM17 DINING & BAR (17F) (10:00 PM – 2:00 AM, DJ performance from 10:30 PM – 12:30 AM) or a sophisticated celebration at the BELLUSTAR Restaurant & Bar (45F) (10:00 PM – 12:30 AM).

Event Details and Access

Here’s everything you need to know to plan your perfect New Year’s Eve:

• Venue: TOKYU KABUKICHO TOWER
• Nearest Stations: Seibu Shinjuku Station / Shinjuku West Exit Station
• Address: 〒160-0021 Tokyo, Shinjuku-ku, Kabukicho 1-29-1 Map
• Dates: December 31st, 2024 – January 1st, 2025

Important Notes: Please check the official website for the latest information and specific details for each event, as schedules and content are subject to change.

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What is Kabukicho?

Kabukicho is an entertainment district in Shinjuku, Tokyo. Known for its nightlife, this area offers a mix of bars, nightclubs, karaoke venues, and host clubs, attracting both visitors and residents seeking evening activities. In addition to nightlife, Kabukicho presents various dining choices, from casual spots to upscale restaurants, featuring both international and Japanese cuisine. The district also hosts theaters and cinemas, contributing to Tokyo’s cultural scene. While it carries a reputation as a red-light district, recent development efforts have introduced attractions like the TOKYU KABUKICHO TOWER. This venue hosts year-round events, including New Year’s Eve gatherings and concerts.

All Aboard for Railway Expo 2025! 🎉

Calling all train enthusiasts! Get ready to embark on a captivating journey at the annual Railway Expo, returning to Osaka’s ATC Gallery this January. Whether you’re a seasoned railfan or simply curious about the world of trains, this event offers something for everyone.

This year’s Expo promises an even more immersive experience. Explore unique offerings from approximately 40 railway and railway-related companies, primarily from the Kansai region. Discover exclusive merchandise, savor ekiben (train station bento boxes) that evoke the charm of railway travel, and marvel at intricate diorama displays.

Dive into interactive experiences like driving simulators and explore fascinating photo galleries. Ever wondered about the engineering marvels that keep trains safe? Get hands-on with "unloosening screws" – Hard Lock Nuts – actually used on trains and tracks, and learn about the ingenuity behind railway safety.

The excitement continues on stage with appearances from railway company representatives and beloved mascots. Enjoy engaging talk shows featuring special guests, adding another layer of fun to this unforgettable event.

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Event Details:

• Dates: Saturday, January 11th – Monday, January 13th (National Holiday)
• Time: 10:00 – 17:00 (Last entry at 16:30)
• Location: Osaka Nanko ATC Gallery (ITM Building 2nd Floor, 2 Nankokita, Suminoe-ku, Osaka City)
• Admission:
  • Adults: ¥1,200 (Advance: ¥1,000)
  • Children: ¥800 (Advance: ¥600)
  • Children under 2: Free
• Advance Tickets: Sales end at 23:59 on Friday, January 10th. Same-day tickets are available at the venue.
• Re-entry: Permitted on the day of admission.

Contact:

Railway Expo Office / TV Osaka Business Development Center
06-6947-1912 (Weekdays 10:00 – 18:00)

Website: https://www.tv-osaka.co.jp/tetsudou2025/

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What are Osaka’s significant railway achievements and history?

Osaka’s railway history is closely linked to the city’s economic development. Rail transport began playing a crucial role in the late 19th century, setting the stage for Osaka’s transformation into an industrial hub. A key milestone was the introduction of the Hanshin Electric Railway in 1905, which connected Osaka with nearby cities such as Kobe. This network significantly improved commerce and travel within the Kansai region.

Osaka has consistently embraced technological advancements in rail. Notably, the city introduced Japan’s first privately financed high-speed rail line, the Hankyu Electric Railway, in 1910. This venture encouraged private investments in railways, forming a critical part of Japan’s transit infrastructure.

Following World War II, Osaka contributed significantly to developing the Shinkansen, or bullet train, which changed long-distance travel in Japan. The Tokaido Shinkansen line, operational since 1964, links Osaka with Tokyo and is among the busiest high-speed train routes worldwide.

Osaka’s metro system, established in 1933 with the Midosuji Line, highlights the city’s dedication to urban transportation. Being one of Japan’s oldest subway systems, it functions efficiently within an integrated network, reinforcing Osaka’s status in urban rail systems.

At the Railway Expo 2025, visitors will see how Osaka’s rail history has grown into a robust system reflecting historical and innovative advancements. This legacy not only defines Osaka’s identity but also illustrates its influence on Japan’s and global rail transportation.

Celebrate 100 Years of Japanese Cars and Women Drivers! 🚗💨

This exciting new exhibition at the Toyota Automobile Museum explores the fascinating and often overlooked relationship between women and automobiles in Japan. Journey through five zones showcasing nine vehicles and discover how women have shaped the automotive landscape, from earning the first driver’s license in the 1910s to competing in motorsports from the 1950s and influencing car design with special edition models. See firsthand how diverse individuals, regardless of gender, are driving the automotive industry forward. The exhibition features vehicles from the museum’s own collection, as well as loans from other Japanese automakers and museums.

As mobility evolves, creating the next generation of beloved cars requires diverse perspectives and passionate collaboration. This exhibition shines a light on the crucial role women have played, offering visitors fresh insights and discoveries. Come explore a richer understanding of the relationship between people and cars, founded on respect for diversity.

Exhibited Vehicles

The exhibition features vehicles provided by these generous partners:

• Daihatsu Motor Co., Ltd.
• Japan Automobile Museum
• Mazda Motor Corporation
• Nissan Motor Co., Ltd.
• Suzuki Motor Corporation
  (Listed alphabetically)

Share Your Story! "Me and My Car" Photo Submission 📸

Want to be a part of the exhibition? We’re looking for photos for our "Me and My Car" corner! (Women are especially encouraged to participate!)

Submission Period: September 7, 2024 – January 13, 2025

Photo Requirements: L-size prints or smaller

To Participate: Submit a photo of yourself with a car. You must agree to have your photo displayed in the exhibition and on social media.

Perk: Free admission for one person (the photo submitter)! (Cannot be combined with other discounts).

Where to Submit: 1st-floor reception desk of the Automobile Museum. (Please note: submitted photos will not be returned.)

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Exhibition Details:

• Dates: September 7, 2024 – January 13, 2025
• Hours: 9:30 AM – 5:00 PM (Last entry at 4:30 PM)
• Venue: Toyota Automobile Museum, Cultural Gallery 2nd Floor, Special Exhibition Room
• Admission:
  • Adults: 1,200 yen
  • Seniors (65+): 700 yen
  • Junior High/High School Students: 600 yen
  • Elementary School Students: 400 yen (Free from January 4-8, 2025)
  • (Includes consumption tax. Group discounts available.)
• Contact: Toyota Automobile Museum (TEL: 0561-63-5151)
• Website: https://toyota-automobile-museum.jp/

Getting There:

• Public Transportation: Geidai-dori Station (Linimo Line), approximately a 5-minute walk from Exit 1.
• Car: 0.4km west from Nagakute IC on the Nagoya-Seto Expressway (via Nisshin JCT on the Tomei Expressway). Free parking available.

The Role of Women in Japanese Automotive History

Women have significantly contributed to the development of the Japanese automotive industry in various capacities. From the outset, as the automobile market took root in Japan, women engaged as consumers, innovators, and active participants in the workforce, particularly noticeable during the post-war expansion of the industry. They contributed to design, engineering, and production processes, bringing essential perspectives to these fields.

In the realm of consumer influence, women’s preferences have significantly impacted car design and marketing. Recognizing this, automakers increasingly tailored their offerings to align with female buyers’ needs, focusing on functionality, safety, and aesthetics. This adjustment not only shaped vehicle features but also influenced how brands strategized their market presence.

Women’s impact extends to the vibrant car culture in Japan, where they have organized and participated in car clubs and events. Their enthusiasm has fostered unique customization trends that emphasize personal expression, contributing to Japan’s global reputation for creative and diverse automotive styles.

In recent years, women’s presence in leadership roles within the automotive industry has grown, challenging traditional norms and setting precedents for inclusivity. These roles have allowed for new insights into product development and sustainability, emphasizing inclusive and environmentally responsible practices.

Exhibitions such as those at the Toyota Automobile Museum highlight these contributions, honoring the pioneering women in the industry and encouraging future generations to continue innovating and breaking barriers in the automotive sector.