SUMIKA 4th Anniversary "Nyandafuru Festival 2025" in TOKYO
Free Admission! Immerse Yourself in the World of Cats in Ginza on "Cat Day"!
The 4th-anniversary event of the cat lifestyle brand "Kimi to Watashi no SUMIKA," titled "Nyandafuru Festival 2025 in TOKYO," will be held at the Tokyo Metropolitan Small and Medium Enterprise Center, conveniently located near Ginza-itchome Station. This free event promises a deep dive into the feline world, offering a unique opportunity to celebrate our whiskered companions. Beyond showcasing SUMIKA’s own product line, the festival will feature seminars and talk shows led by recognized cat experts. An exhibition and sale of goods from a curated selection of creators and manufacturers specializing in cat products will also be a significant part of the event.
Creator’s Market: A Curated Collection of Cat-Centric Creations ♪
The Creator’s Market will be a central feature of the festival, bringing together a diverse group of SUMIKA’s carefully selected creators and manufacturers. Attendees can expect to discover a wide array of items, ranging from charming cat-themed goods and delectable sweets to innovative supplements designed to enhance feline well-being.
Here’s a glimpse of some of the participating creators:
- acs emiot: Specializes in photography accessories for cats, utilizing ribbons and artificial flowers, along with seasonal wreaths.
- GATAO: An artist and advocate for rescued cats, GATAO creates environmentally conscious remade cat charms, bags, collars (for both cats and humans), and cat illustration goods. GATAO lives with 29 rescued cats.
- gra: An artist duo known for their distinctive and engaging style, developing cat toys and household goods.
- komame: Offers a playful and unique selection of miscellaneous goods with a cat motif, notably kicking toys featuring themes ranging from radishes and fried shrimp to fruits and sushi.
- LAYNA ALLEN: A sculpting artist who creates original and captivating cat goods.
- merle: Designs sophisticated items for adult women, including bead-embroidered pierced earrings and brooches.
- maoo: Captures the essence of cats – their fluffy fur, inherent cuteness, and dignified presence – through mini framed art and stationery items, all presented within a gentle worldview.
- Arita-yaki Cat Artist Toranchi: Celebrating the 25th anniversary of the Toranchi series, this Arita-yaki painter from Saga Prefecture will be present at the venue, creating on-the-spot portraits of cats from photographs.
- Protected Cat Cafe neu.: Hailing from a quiet back alley in Tanimachi Rokuchome, Osaka, neu. is a protected cat and vegan shop. They will showcase cat goods and vegan-formula basic cosmetics, all developed with the aim of raising awareness for protected cats.
- SILCAT: Developed by NEXT NEW WORLD Co., Ltd., SILCAT is a cat supplement based on research and development of silk protein. Utilizing patented technology, the silk protein in SILCAT adsorbs and coats toxins within the body, including ammonia, making it a noteworthy supplement for supporting kidney health.
- ka.neco: Offers visually appealing and delicious icing cookies, along with miscellaneous goods like masking tape. Their original design cookie tins are presented as ideal gifts.
- MAM.MARL: Known for unique concepts such as "dry cat food for humans" and "Ny Tama Boro," MAM.MARL develops baked goods with cat motifs, primarily using domestically produced ingredients from Okinawa Prefecture.
For further details, please refer to the official website.
Event Details
- Venue/Nearest Station: Tokyo Metropolitan Small and Medium Enterprise Center, Ginza-itchome Station
- Address: 〒104-0061, 2-10-18 Ginza, Chuo-ku, Tokyo (MAP)
- Venue: Tokyo Metropolitan Small and Medium Enterprise Center 1F Event Space
- Event Period: February 21st (Friday) – February 24th (Monday/Holiday), 2025
- Time:
- February 21st (Friday): 14:00-19:00 (Last Reception 18:30)
- February 22nd (Saturday): 10:00-17:00 (Last Reception 16:30)
- February 23rd (Sunday): 10:00-17:00 (Last Reception 16:30)
- February 24th (Monday/Holiday): 10:00-15:00 (Last Reception 14:30)
- Official Website: https://sumika22.jp/pages/4th-anniiv
Please note that the published content is subject to change. For the most up-to-date information, please consult the venue’s or organizer’s official website.
What is Cat Day in Japan?
Cat Day in Japan, observed on February 22nd, is a day dedicated to celebrating cats. The date was chosen because the numbers "2-2-2" can be pronounced as "ni-ni-ni," which resembles "nyan-nyan-nyan," the Japanese sound for a cat’s meow. This linguistic playfulness has made Cat Day popular among cat lovers in Japan. On this day, people often share pictures of their cats on social media, treat their pets to special snacks, and engage in cat-themed events. The celebration highlights Japan’s cultural fondness for cats, which are regarded as symbols of good fortune and companionship.
