Yeongju Apple Festival
The 2026 Yeongju Apple Festival is an autumn celebration built around the highest quality apples grown in the clear natural environment of Yeongju. Known for their high sugar content and crisp texture—the result of the region’s large daily temperature range and abundant sunshine—Yeongju apples take center stage in a program that engages all five senses.
This year’s festival runs in two places at once: the production site around Miro Park in Buseok-myeon from October 30 to November 1, and Cheonggye Plaza in downtown Seoul from November 13 to 15. Whether you’re near the orchards or in the heart of the city, you’ll find apple sales, tasting events, variety exhibitions, cultural performances, and hands-on activities.
At the festival site, visitors can sample and purchase apples directly at the Apple Farm Market Zone, see the range of cultivars at the Apple House exhibition, and take part in experience programs. The Yeongju setting also pairs the harvest with autumn scenery, including nearby Buseoksa Temple, a UNESCO World Heritage site. The Seoul edition delivers the same apple-focused program in an urban setting, combining direct-from-production freshness with entertainment for visitors of all ages.
What to do at the festival
Sales and Tasting Events
- Apple Farm Market Zone: Yeongju apple sales and tasting
Operation of Yeongju Apple Promotion Hall
- Apple House: Yeongju apple variety exhibition, professional promoter operation
Experience Programs
- Making keycaps
- Making apple balloons
- Hanbok experience
- Life Four Cuts
Recreation
- Rolling apple game
Event Details
🗓️ 2026.11.13 ~ 2026.11.15 (Seoul venue; the Yeongju production-site event runs October 30–November 1)
📍 Address: 1 Taepyeong-ro 1-ga, Jung-gu, Seoul
🛏️ Accommodation near the event
💰 Fee: Free (Some experience programs are paid)
📞 Inquiry: 054-630-8706
⭐️ Instagram
🖥️ Homepage
What is Yeongju famous for?
Yeongju is known primarily for its apples. The orchards sit at the foot of the Sobaek Mountains, where cold nights and sunny days create a wide temperature range. That variation is one reason the apples develop firm flesh and a high sugar content. Local growers have cultivated the fruit for generations, and Yeongju apples are a recognized part of North Gyeongsang Province’s agricultural output. The festival you will visit is centered on this crop, and tasting an apple at a local orchard is a straightforward way to understand its reputation.
The city also has a significant place in Korean Confucian history. Sosu Seowon, the oldest private Confucian academy in the country, was founded during the Joseon dynasty and still stands as an example of late Joseon educational architecture. Nearby historical neighborhoods, hanok villages, and Buseoksa temple—which contains some of the oldest wooden buildings in Korea—show the same tradition of scholarship and religious practice.
In food, Yeongju is known for local versions of makguksu, or buckwheat noodles, and grilled sundae, a Korean blood sausage. Both are common in the local market and are more likely to be the everyday fare of the area than the apples that draw visitors during festival season. Together, the fruit, the historical sites, and the regional dishes give the city a specific character within North Gyeongsang Province.
