Tobu Department Store Ikebukuro New Year’s Events 2025: Lucky Bags, Lion Dance, and Live Snake Encounters!

Tobu Department Store Ikebukuro: Ring in the Year of the Snake with Exciting New Year’s Events!

Kick off 2025 at the Tobu Department Store Ikebukuro Main Store with a serpentine celebration! Enjoy an expanded selection of lucky bags, a unique opportunity to interact with a live snake, a vibrant lion dance, and a chance to win big with our special gacha.

This year’s lucky bag selection is 110% larger than last year’s, with approximately 20,000 bags brimming with surprises available for purchase. Beyond the thrill of the lucky bag hunt, a host of engaging New Year’s events awaits.

Get Up Close and Personal with a Ball Python!🐍

Date & Time: January 2nd (Thursday), 11:00 AM – 3:00 PM (with breaks for the snake)
Location: 2nd Floor, Area 5, Special Venue

Commemorate the Year of the Snake with a photo opportunity and a chance to interact with a beautiful ball python (approximately 1.2 meters long). Our trained staff will hold the snake for a safe and memorable experience. The first 150 participants can capture a photo with their smartphone or other device, and afterwards, gently touch the python under staff supervision.

To participate, simply present your Tobu Card or display the Tobu Department Store Ikebukuro Main Store official LINE friend screen.

Catch the Lively Lion Dance Parade 🦁

Date & Time: January 2nd (Thursday), 11:00 AM & 3:30 PM (approximately 25 minutes each)
Location: Starts at B1F, Area 3 Entrance

Experience the energy and excitement of a traditional lion dance parade! The procession will wind its way through the department store, starting from the B1F Area 3 entrance and moving to the B1F Area 6 entrance, the 7F Children’s Clothing Floor, the 8F Event Space, and other locations. (Route subject to change.)

Test Your Luck with the Tobu Card Member Exclusive Gacha! 🍀

Date & Time: January 2nd (Thursday), starting at 9:30 AM
Location: 2nd Floor, Area 5, Special Venue

Tobu Card members can try their luck at our New Year’s gacha for a chance to win shopping vouchers worth between ¥1,200 and ¥10,000! Each try costs ¥1,000 and vouchers can be used for Tobu Card credit payments from January 2nd to 29th, 2025 (some exclusions and conditions apply). This opportunity is limited to the first 200 participants (one try per person) and is cash only. Receipts will not be issued.

Event Details

Please note that event details are subject to change. Always check the official website for the latest information.

🛏️ See hotels near Tokyo

東武百貨店 池袋本店 2025年新春イベント_1
東武百貨店 池袋本店 2025年新春イベント_2
東武百貨店 池袋本店 2025年新春イベント_3

What is a Lucky Bag (Fukubukuro)?

A Lucky Bag, or Fukubukuro, is a Japanese New Year custom where retailers sell sealed bags containing various products at a discounted price. Customers purchase these bags without knowing their contents, which can include anything from clothing and accessories to electronics and household items. The combined value of the items inside typically exceeds the purchase price, making Fukubukuro a sought-after deal. This practice helps retailers manage inventory and entices shoppers with the prospect of a bargain and the intrigue of mystery. Fukubukuro events are popular, often drawing crowds eager to participate in this annual tradition.

Analytics