Hokkaido Nouveau "Winter": A Limited-Time Culinary Event
Indulge in Winter Sweets at Tobu Department Store, Ikebukuro
The Tobu Department Store in Ikebukuro will host "Hokkaido Nouveau: Winter," a new brand showcasing the appeal of seasonal ingredients, with a particular focus on the winter season. This limited-time event, part of the Hokkaido Products Exhibition, will feature a selection of sweets that capture the essence of Hokkaido’s harsh yet beautiful winter landscape. The event will run from January 9th to January 17th, 2025, on the 8th-floor event space.
Hokkaido, known for its pristine snowy landscapes, serves as the inspiration for these delectable treats. "Hokkaido Nouveau: Winter" presents delicate madeleines and soufflés, crafted with Hokkaido milk, that showcase the skills of experienced artisans. The special packaging, designed with a beautiful winter landscape in mind, further enhances the experience.
Featured Products
Yukimushi Soufflé Snow Fromage
This special winter-only "Yukimushi Soufflé" is delivered directly from Hokkaido. Each day, 600 pieces of this unique sweet will be available for purchase at 421 yen per piece. This new sensation sweet features a slice of baked cheesecake sandwiched between fluffy, pure white soufflé dough, resembling a cheeseburger. Artisans will be on-site to finish and serve these treats fresh at the venue. Individually wrapped packages for takeout are also available, requiring refrigeration, at 1,381 yen for a set of four.
Yukimushi Soufflé Milky Snow
Another winter-exclusive, the Yukimushi Soufflé Milky Snow is made with rich Hokkaido milk and cheese. This dessert consists of fluffy white soufflé dough enveloping a rich and creamy cheese filling. It is available in limited quantities, priced at 1,181 yen for a box of four individually wrapped pieces. This product requires refrigeration.
Snow Madeleine
The newly released Snow Madeleine is a crisp madeleine that sandwiches Hokkaido butter cream and cheese cream. These madeleines, shaped like snowballs, are adorably sized to fit in your hand. They are sold at room temperature, individually wrapped and boxed, at 961 yen for a set of four.
Powder Snow Cheesecake
Available exclusively through the online shop, the Powder Snow Cheesecake is a set of three small cheesecakes designed to resemble trees covered in powder snow. The creamy, smooth texture is complemented by haskap jam, which provides a perfect balance of moderate sourness and sweetness. These cheesecakes are sold frozen and boxed, priced at 1,500 yen.
Event Details
- Location: Tobu Department Store Ikebukuro Main Store
- Nearest Station: Ikebukuro Station
- Address: 〒171-8512 Tokyo, Toshima-ku, Nishi-Ikebukuro 1-1-25, MAP
- Venue: Tobu Department Store Ikebukuro 8th floor Event Space
- Event Period: January 9th (Thursday) – January 17th (Friday), 2025
- Time: 10:00 AM – 7:00 PM
- Inquiries: Morimoto Customer Service Center, 0120-24-4181 (Monday-Friday 9:00 AM – 5:00 PM)
- Official Website: https://morimoto-hokkaidonouveau.com/location
Please note that the published content is subject to change. For the latest information, please refer to the official website of the venue or organizer.
What is Hokkaido Nouveau?
Hokkaido Nouveau is an event celebrating the culinary heritage of Hokkaido, Japan’s northernmost island. Known for its natural landscapes and agricultural produce, Hokkaido offers a variety of seasonal ingredients. The term "nouveau," meaning "new" in French, reflects a fresh approach to presenting these ingredients. In winter 2025, Tobu Ikebukuro will feature Hokkaido Nouveau, focusing on limited-edition sweets that highlight the island’s winter produce.
Visitors can enjoy confections made from local ingredients like dairy products, fruits, and grains, which thrive in Hokkaido’s environment. These sweets showcase the region’s culinary skills and the artisans’ creativity. Hokkaido Nouveau at Tobu Ikebukuro provides an opportunity to explore the blend of tradition and innovation in Hokkaido’s food culture.
