58th Kyoto Rekishi Noren Market
Experience Kyoto’s Heritage and Innovation: The 58th Rekishi Noren Market Arrives at Isetan Shinjuku with 67 Brands
The highly anticipated "58th Kyoto Rekishi Noren Market" is set to open its doors at the Isetan Shinjuku Store, offering a curated selection from 67 distinct Kyoto brands. This event provides a unique opportunity for visitors in Tokyo to immerse themselves in the rich tapestry of Kyoto’s culture, where long-standing traditions harmoniously blend with contemporary innovation.
Attendees can look forward to a diverse array of offerings. The market features exclusive eat-in options, allowing guests to savor Kyoto delicacies that are typically only available within the ancient capital itself. Many of Kyoto’s most respected and long-established shops will present spring-limited flavors, capturing the essence of the season. Furthermore, demonstration sales will provide a fascinating glimpse into traditional techniques, with artisans preparing specialties fresh on-site. Beyond the culinary delights, the "Crafts" section introduces a wide range of items, showcasing both the time-honored skills destined to be passed down through generations and novel creations born from Kyoto’s distinct artistic sensibilities. This event presents an excellent occasion to explore the depth and dynamism of Kyoto craftsmanship and cuisine.
Exquisite Food & Drink from Kyoto
＜Chōrakukan＞
- Cream Tea Set: ¥2,970 (per person)
- Cream Tea Set with Quiche: ¥3,520 (per person)
Housed within a building designated as a National Important Cultural Property, Chōrakukan brings its popular cream tea experience to the market, featuring a flavor profile specially created for this event. Enjoy a moment of elegance reminiscent of Kyoto itself.
＜Kyoto Higashiyama Saryo＞
- Uji Matcha Strawberry Parfait: ¥981 (each) Limited to 30 per day
Indulge in this seasonal parfait, a delightful construction featuring Uji matcha soft serve—made exclusively from stone-ground first-flush tea—layered with Uji matcha jelly, custard, whipped cream, and fresh seasonal strawberries. Availability is limited daily.
＜Inoda Coffee＞
- Lemon Pie: ¥711 (1 slice)
- Hot Coffee Arabian Pearl: ¥751 (1 cup)
A perennial favorite, this lemon pie boasts a rich fermented butter pie crust filled with lemon-infused custard cream and crowned with a generous layer of meringue. Pair it with their signature Arabian Pearl hot coffee.
＜Shogoin Yatsuhashi Sohonten＞
- Sei Strawberry & Matcha Assortment: ¥681 (4 Sei Strawberry, 5 Sei Matcha / Total 9 pieces)
This assortment offers two distinct flavors of raw Yatsuhashi (a traditional Kyoto confectionery): the "Sei Strawberry," which encases a sweet and tangy strawberry bean paste, and the classic "Sei Matcha."
＜Gion Koishi＞
- Spring Sakura Milk Candy: ¥432 (70g)
Capture the essence of spring with this seasonal limited edition candy, blending the floral notes of sakura (cherry blossom) with creamy milk. It serves as a popular and thoughtful souvenir for the season.
＜Jouvencelle＞
- Strawberry Mont Blanc: ¥702 (each) Limited to 30 per day
A visually stunning dessert featuring a sponge cake baked with strawberry juice, layered with large strawberries and whipped cream. The creation is generously topped with strawberry cream and garnished with vibrant red strawberries. Only 30 are available each day.
＜Baien oyatsu＞
- An-gasane "Haru": ¥951 (Raspberry Cherry, Sencha Orange, Coffee Cinnamon, Sakura / 4 pieces) Limited to 20 per day
"An-gasane" presents a unique soft-baked confectionery where flavorful bean paste is sandwiched between moist cake layers. The "Haru" (Spring) set offers four distinct combinations: Raspberry Cherry, Sencha Orange, Coffee Cinnamon, and Sakura. Be aware that only 20 sets are available daily.
＜Izuu＞
- Kyoto Sushi Assortment: ¥4,590 (single serving boxed)
This assortment box showcases three types of sushi that are representative of Izuu’s craft: Mackerel Sushi, Thick Rolled Sushi, and Boxed Sushi. It is a comprehensive offering that encapsulates the taste, appearance, and traditional charm for which Izuu is renowned.
＜Mishima-tei＞
- Sukiyaki Bowl: ¥1,998 (1 box)
Founded in 1873 and located in Teramachi Sanjo for 152 years, Mishima-tei is a venerable sukiyaki establishment. This bento box allows you to savor the traditional flavors that the restaurant has meticulously preserved over its long history.
＜Bunnosuke Chaya＞
- Fresh Warabi Mochi Muhi: ¥2,160 (1 box)
Experience exceptional warabi mochi, carefully crafted using authentic warabi starch sourced from southern Kyushu and complemented by the refined sweetness of Wasanbon sugar from Ishikawa Prefecture. Its defining characteristic is a remarkably smooth, melt-in-the-mouth texture.
Traditional and Modern Kyoto Crafts
＜Nakajima Zougan＞
- Inlaid Mother-of-Pearl Pendant Top (various designs: "Chrysanthemum Arabesque," "Starry Sky"): ¥82,500 each (Gold, Silver, Iron/ approx. 3.4 x 2.6 cm) Only 1 of each design available Smoky Quartz chain sold separately
Discover new pendant top designs, available for pre-sale at this event, created through a collaboration featuring mother-of-pearl inlay techniques. The interplay of gold, silver, and iridescent shell creates a beautiful brilliance, adding a touch of glamour to any attire. Note that the chain is sold separately and only one of each design exists.
＜SOMEA＞
- Lemon Leather Tote S (with shoulder strap): ¥23,100 (Cowhide / approx. 18cm high x 29cm wide x 8.5cm deep)
- Sunny Orange Leather Tote L: ¥38,500 (Cowhide / approx. 28cm high x 44cm wide x 11.5cm deep)
These eye-catching tote bags are distinguished by their beautiful gradation dyeing, achieved using traditional Kyo-Yuzen techniques applied to quality cowhide. Available in two sizes and distinct colorways.
＜Yuishisha＞
- Eight-inch Nagoya Obi "Sukashi Asa no Ha": ¥132,000 (Silk 60%, Plant Fiber (Wisteria) 20%, [Other Fiber (Japanese Paper), Polyester, Rayon] 20% / approx. 31cm wide x 380cm long) Only 1 available
This light and refreshing eight-inch Nagoya Obi is versatile enough to be paired with everything from yukata to summer kimono. The fabric possesses an elegant luster and a crisp texture, featuring woven hemp leaf (Asa no Ha) patterns. A single hemp leaf motif woven with distinctive wisteria thread provides a unique focal point. Only one such Obi is available.
＜Kyoto Denim＞
- SIZUKU mini (various designs): ¥75,900 each (Denim, Cowhide/ approx. 22cm high x 16cm wide x 7cm deep) Only 1 of each design available
Kyoto Denim applies traditional craft techniques, typically reserved for kimono production, to denim fabric. Each SIZUKU mini bag is meticulously hand-painted by Yuzen dyeing artisans, resulting in a truly one-of-a-kind piece of wearable art. Each design is unique.
＜Senshoku Koubou Shimazu＞
- Gradation Stole (various designs): ¥9,900 (Silk 100% / approx. 45 x 175 cm)
Senshoku Koubou Shimazu operates with the theme of integrating silk more seamlessly into everyday life. They employ a variety of dyeing techniques—including wax-resist dyeing (roketsuzome), plant dyeing, tie-dyeing (shibori), and Itome Yuzen—selected appropriately for each piece. These silk stoles are particularly notable for their unique and impressive color combinations achieved through gradation dyeing.
＜Chinoiserie Modern Kyoto＞
- Paisley Sarasa Folding Parasol: ¥11,550 (Umbrella fabric: Polyester, Center rod & Ribs: Aluminum, Main rod: Glass fiber reinforced resin & Fiber reinforced resin, Handle: Natural wood (Maple) / Main rod 50cm, Diameter 88cm, Total length 37-61cm) Limited to 10
This practical short, foldable parasol offers protection from both sun and rain. It features intricate cutwork embroidery depicting paisley patterns on water-repellent organdy fabric. The highly skilled embroidery, finished by hand, lends an elegant presence to this functional accessory. Only 10 units are available.
Important Notes
- All listed prices include tax.
- Please be aware that due to various circumstances, business days, business hours, and planned events may be subject to change or cancellation.
- Some products featured may not utilize ingredients sourced from Kyoto Prefecture.
- Ingredient details may be subject to change without prior notice.
- Images shown are examples of cooking and serving suggestions.
- Several items are available in limited quantities; we apologize if items are sold out upon your visit.
- Depending on crowd levels, items marked with quantity limitations may be restricted to one purchase per person.
- Deliveries may experience delays, or product availability might be affected due to traffic conditions or other factors.
- Reservations for products are not accepted. We appreciate your understanding.
Basic Event Information
- Venue / Nearest Station:
Isetan Shinjuku Store
Accessible via Shinjuku-Sanchome Station (1-minute walk) or Shinjuku Station (5-minute walk). - Address:
〒160-0022
Shinjuku 3-14-1, Shinjuku-ku, Tokyo
View Map - Location within Venue:
Isetan Shinjuku Store Main Building, 6th Floor Event Space - Event Period:
Tuesday, April 8, 2025 – Monday, April 14, 2025 - Time:
The event concludes at 18:00 (6:00 PM) on the final day, April 14th. Standard store hours apply on other days. - Official Website:
https://www.mistore.jp/shopping/event/shinjuku_e/noren_10
Published content may be subject to change. For the most current information, please verify details via the venue or the organizer’s official website.
What is a Rekishi Noren?
A Rekishi Noren is a traditional Japanese shop curtain with historical and cultural significance. Made of fabric, these noren are hung at the entrances of shops, restaurants, or homes, serving practical and aesthetic purposes. Historically, noren have indicated the type of establishment, provided privacy, and protected interiors from dust and sunlight. The term "rekishi" means history, highlighting that these noren carry historical narratives and artistic designs reflecting the heritage of the places they adorn. In the Kyoto Rekishi Noren Market, these curtains symbolize Kyoto’s cultural richness, showcasing intricate patterns and motifs passed down through generations. Visitors to the market can appreciate the craftsmanship of these noren, which connect Kyoto’s historical legacy with its contemporary expression in Tokyo.
